SANTA CLARA, Calif. — Apple Music officially turned up the volume for Super Bowl LX today, releasing the first high-energy trailer for Bad Bunny’s upcoming halftime performance. The 75-second teaser confirms that the Puerto Rican superstar will take center stage on February 8, 2026, at Levi’s Stadium, promising a show where “the world will dance.”
A Historic Milestone for the Global Icon
The “King of Latin Trap” isn’t just another performer; he’s making history as the first solo male Latino artist to headline the most-watched musical event on the planet. This follows a record-breaking year where his 2025 album, Debí Tirar Más Fotos, dominated global charts. The NFL and Roc Nation are betting big on Benito’s international pull to surpass last year’s 133.5 million viewers. Fans already spotted a unique detail in the trailer: a heavy focus on “Baile Inolvidable,” signaling a setlist that prioritizes high-tempo choreography over traditional stadium anthems.
https://x.com/AppleMusic/status/2012167174916387272
While the divisional playoffs kick off tomorrow, the buzz in Santa Clara shifted entirely toward the stage today. The production team, led by director Hamish Hamilton, reportedly issued specific “height requirements” for field cast members earlier this week, seeking performers between 5’10” and 6’1″ to match the elaborate visual architecture planned for the 12-minute spectacle.
“This is for my people, my culture, and our history. Go tell your grandmother that we are the Super Bowl halftime show!” — Bad Bunny, Official Statement
Playoff Pressure and the Road to Santa Clara
As the halftime hype builds, the actual gridiron battle remains wide open. With the Divisional Round set for this weekend, the San Francisco 49ers are fighting for a chance to play a “home” Super Bowl at Levi’s Stadium. Standing in their way are the surging Seahawks, while the AFC side sees a collision course between the Broncos and Bills. Regardless of who lifts the Lombardi Trophy, the NFL has ensured the mid-game entertainment remains a cultural juggernaut that bridges the gap between die-hard sports fans and global music enthusiasts.

